E-commerce Sword and Knife Shop

Swords Knives and Daggers
and so much more

SKD has been around for more than 11 years, and their website showed it. Its design had tried to keep up but it was failing. They came to MadFish with a desire to increase conversion rates and provide the best user experience they could to stand out amongst the crowd.

We started with a new logo design and then went to the site. Creating a fully responsive site that would finally treat their mobile users to the experience they desired. We were able to streamline the checkout process and improve the overall performance of the entire buy flow process. Customers no experience one of the easiest purchase funnels in the industry.

The owners of SKD wanted to take their business to the next level and that is what we did. We were able to show them a 25% increase in conversion rate and an increase of over 18% in average order size. Working with them we developed a new email marketing strategy to help reach more people and improved engagement. Finally, we began an SEO effort to improve the overall performance in the search engines. This has resulted in a net increase of nearly 20% more traffic in just 4 months.


  • Logo Design
  • E-commerce Website Design
  • Custom Programming
  • Email Template Design
  • Email Marketing
  • Search Engine Optimization
  • Business Consulting


April 2018

Over the years we have worked with numerous web design and development companies and have had varied results. When we approached MadFish there was simply something different. They did not jump into what they could do for us or how great they were. Instead they stopped and took the time to understand our business. They truly wanted to get to know us. Our dreams and goals and where we wanted to go. We were taken back by this. As we worked and developed the plan to achieve our goals we were blown away at the knowledge and level

of experience they were able to show us. The number of companies they had worked with and all that they had seen in the industry helped us to put together a great strategy and plan. The end result was phenomenal. Our site is amazing, and our customers are blown away with the new look and feel and functionality. Matt and his team truly know what they are doing and will stop at nothing to help us grow.

Mark Agnelo, Owner Swords Knives and Daggers

Image Designers

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Do you want to increase online store sales, create a new branded look, or improve your search engine results? We’d love to help. Call us at
833-623-3474 or complete the simple form below.

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